The world's first pay-whatever-you-can grocery is open in Toronto, Canada, where the shelves are stocked with food that was destined for the landfill. The "Feed it Forward" store sells food and ingredients donated by large grocery chains who can't sell the products, which may be bruised or misshapen but still delicious.
Other products are donated because they are too close to their expiration date for sale in supermarkets, even though they may still have a shelf life of several months. Customers at "Feed it Forward" are free to fill up their baskets and pay whatever they can. If they have no money, they can take the food for free. Patrons who can afford to have the option to pay it forward and cover the cost of someone else's groceries.
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